Our Story

NeonGen Systems was born from a simple realization: life insurance and annuity agencies don't need another dashboard. They need an operating partner that quietly runs the workflows they already have—email, CRM, portals, calendars—so their teams can focus on what matters.

We watched agencies struggle with NIGO rates above 30%, messy new-business processes that burned weeks per case, and early lapses that eroded commissions and triggered clawbacks. Producers and staff were drowning in admin work—jumping between email, spreadsheets, carrier portals, and sticky notes—chasing missing forms, translating cryptic carrier codes, and manually updating systems that should talk to each other. The problem wasn't a lack of tools. It was that no one was running the workflows.

So we built something different: a thin, governed automation layer that sits on top of existing systems. No rip-and-replace. No learning curve. Just AI-powered workflows that run in the background, deliver measurable outcomes, and provide audit-grade proof of impact.

Our approach rests on a four-pillar AI Operating Model: Perception – we read incoming work from email, CRM/AMS, portals, and calendar events, turning it into structured tasks and cases. Knowledge – we retrieve and apply your carrier rules, product grids, and internal SOPs using retrieval-augmented AI, so decisions are grounded in your own content. Action – we execute steps in your existing tools: updating records, sending emails, creating tasks, and moving statuses. Evidence – we log every automated step with correlation IDs and "impact receipts", giving leaders and compliance a clear view of what happened and why. This model ensures transparency, control, and trust at every stage.

We don't sell tools. We run your workflows.

Leadership Team

NeonGen's leadership brings expertise in life & annuity software and AI-driven automation. We understand the pain of producers and ops teams stuck in high-NIGO, high-admin environments—chasing missing forms, translating carrier codes, and juggling fragmented systems. We built NeonGen because we saw agencies drowning in work that could be automated. We're not just a vendor selling software. We're an operating partner who runs your workflows, delivers measurable outcomes, and provides audit-grade proof of impact. Our mission is to give your team the breathing room to focus on what they do best: serving clients and growing the business.

AJ Farley

AJ Farley

CEO & Founder

Enterprise-Grade Security

Multi-layered encryption and access controls ensure your data remains protected at every touchpoint across your automation workflows.

SOC 2 Type II Compliance

Audited security practices and continuous monitoring provide the trust foundation your stakeholders demand.

PII Safeguards

Strict data handling protocols protect sensitive information throughout every stage of your life insurance operations.

Governed AI Operations

Every automated action runs under clear policies and controls. Audit-grade logging captures every step with correlation IDs that tie decisions to their source data and business rules. Weekly Impact Receipts deliver complete visibility into what automations ran, what changed, and how those actions moved your KPIs. This evidence-first approach makes NeonGen a safe, enterprise-grade partner for regulated industries, giving you full transparency into automated decisions and the confidence to prove compliance at every stage.

Zero Downtime Architecture

Redundant systems and automated failover mechanisms keep your automations running reliably around the clock.

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